Business front

I really promised that I will be slowing down a bit this year. It's because I really wanted to focus on growing mg family and just being there for my boys. As any entrepreneur knows, sometimes its not so much on the business growth but the evolving and changing structure---I guess that's what happened to me. I've been busy branching out to different avenues still related to my main baby which is accessories.

I remember my Multiply days. It was my very first "Online Store." This is where I started putting my business out which was nerve-racking. I only made jewelry for family and friends before this. I'm so glad I did take the plunge. I will forever look back in this time of my life with fondness and gratefulness.

Then I had to take things a bit more seriously. I had to register my business and put up my own brand. I didn't really want to add my name. I didn't want to come off as assuming and "feeling" designer. But all the names that I wanted were already registered. Upon the suggestion of the DTI official, I sticked to my first choice, "Charmed Life" and added Ysa Yason --- which is not really my first name but just a nickname and has a better recall.

I started on just making handmade accessories for individual buyers then started supplying materials to other entrepreneurs. From there, I went on supplying to resellers and other shops who rebrand the items and place their own name.

The heart of my business is online and through these bulk orders. As I always say, it grew organically in a sense that I didn't have any concrete business plan.

Most people think that my business is solely only making custom pieces for individual buyers which is actually a marketing tool more than anything else. "Do you this on your own?" is a question I get often.
Yes, as much as possible I make them myself but I do have people who help me out or else I would be a bead hermit with no life and sleep. The life of my business relies on bulk orders which are corporate giveaways, products campaigns and personal/company events which more often than not requires machine/ ready-made pieces.

I put up a physical store so that it would be my mini-showroom. It was for a little while and then we starting adding other products that complement our business.
This year, I'm so happy to have Simone's Closet in our shop.

We have also added locally-made bags and just a few cosmetic collection---which is mainly my personal love. I love buying makeup although I don't use them often. I just though adding a few pieces in our shop would make it feel more like a boutique where there is a little something for every girly girl. =)

It's just nice to look back once in a while. I feel like a change is coming, after all it is inevitable. 

I am also happy to share that we are starting 2 new Online Stores in the coming days. I don't know if we can still keep our name but I'm just happy that we are on board something bigger and exciting. ❤ 

I'm excited for the coming months. Other than these developments, I honestly don't know what the future has in store. I guess that is what makes the whole ride more exciting. =) 

Keep on living the Charmed Life